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      <image:title>Photography</image:title>
      <image:caption>Livermore, CA</image:caption>
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    <loc>https://austinrferguson.com/projects</loc>
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    <lastmod>2025-05-26</lastmod>
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      <image:title>Projects</image:title>
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      <image:title>Projects</image:title>
      <image:caption>Promotional photo series commissioned by University of Exeter of their Bahamas Field Course working with the Cape Eleuthera Institute in Eleuthera.</image:caption>
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      <image:title>Projects - Pound Net Project</image:title>
      <image:caption>Published in Oceanographic Magazine While wild salmon are a keystone species in the Pacific Northwest, they have been in decline for over a century. Once thought of as a 'silver-bullet' solution to declining wild salmon populations, it is now believed that hatcheries can cause more harm than good. A local conservation organization is now drawing on the past to help create a better future for this vital species by trialling a modernized adaptation of traditional fishing gear which was previously outlawed for being too productive. This selective fish trap, called a Pound Net, is a carbon-free, economically viable, and sustainable alternative to current fishing techniques, and a means to fix poor hatchery practices by allowing fishermen to harvest hatchery salmon while releasing wild ones unharmed. It’s still early days of the trial, but the results are showing a promising future for wild salmon in the Pacific Northwest.</image:caption>
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      <image:title>Projects</image:title>
      <image:caption>Wild salmon are considered the lifeblood of the Pacific Northwest of North America. Every year, seven species of Pacific salmon make epic migrations from the ocean up the same rivers and streams in which they were born, sometimes traveling thousands of miles inland. But pollution, habitat loss, damming of rivers, over-fishing, stocking fish farms with alien Atlantic species and the associated arrival of piscine reovirus all threaten salmon and the balance of this ecosystem. The flora and fauna of this part of the world depend on Pacific salmon for survival, making them keystone species. Orcas and sea lions feed on salmon at sea while bald eagles, bears and otters catch and carry them inland where their nutrient-rich remains fertilise the forests. Similarly, for the people of the Pacific Northwest, salmon are much more than just food. They are the key to a way of life. The absence of these species would have devastating impacts on wildlife and humans alike. ‘Lifeblood’, an ongoing project, explores the story of wild salmon throughout Washington State and British Columbia, illustrating the critical role that they play in the ecosystem, while investigating some of the major causes of their decline. The project also looks at some of the different conservation efforts that are being employed to help save salmon. These include population surveys, the removal of dam walls, retailers choosing to only sell wild salmon, and individuals taking huge risks to test fish samples and find out the truth about piscine reovirus being introduced through Atlantic salmon farms. A male Pink Salmon [Oncorhynchus gorbuscha] makes his way up his natal stream in Washington State.</image:caption>
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    <loc>https://austinrferguson.com/photography-momentum</loc>
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    <lastmod>2025-03-08</lastmod>
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    <loc>https://austinrferguson.com/about</loc>
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    <lastmod>2026-02-12</lastmod>
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    <loc>https://austinrferguson.com/contact</loc>
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    <lastmod>2025-09-23</lastmod>
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  <url>
    <loc>https://austinrferguson.com/credits</loc>
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    <lastmod>2026-03-27</lastmod>
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